Indiana Gov. Mike Pence’s unfortunate political gaffe has shown, once again, the power of the pocketbook when it comes to socially aware buying and changing attitudes.
His support for a “religious freedom” bill that would allow businesses to discriminate against gays and lesbians has sparked a national firestorm, with firms such as Wal-Mart and Marriott quickly jumping in to say they don’t discriminate against homosexuals.…
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